Apple unveiled their brand new iPad Mini today along with a new 4th generation full-fat iPad, new 13-inch MacBook Pro with Retina Display and an all new, thinner iMac. It is the first product on our list above however which has drawn the most excitement from consumers although scouring the internet, responses have been extremely mixed thus far with many doubting whether or not the iPad Mini is a good piece of kit for the price asked of it.
The iPad Mini features a completely new design from the original iPad, however that all familiar gorilla glass covered display and aluminium back are still apparent. It has a 7.9-inch display at a resolution of 1024 x 768 with 164ppi and will come in 16GB/32GB/64GB memory capacities. Inside you will find a dual-core A5 processor, around the back a 5-megapixel camera and you can have an LTE modem so long as you opt for the cellular version upon checkout.
The iPad Mini is 7.2mm thick, weighs 0.68 pounds and claimed battery life from Apple is around 10 hours. For all intents and purposes on paper this little iPad is a fairly tempting tablet computer for anybody who has not bought an iPad yet or has been holding out for a smaller version, although the devil is in the detail when it comes to specifications and there are a few eyebrows being raised as to the technology inside the machine or more specifically the processor inside it.
The iPad Mini is behind the Nexus 7 in speed
First, lets start with that A5 processor. If the name sounds familiar it should; this is the exact same processor as found in the iPad 2. That’s a processor now two generations behind the latest 4th gen iPad. It is a dual-core SoC which does an ample job of powering applications and browsing the internet however it is in no way blistering by 2012 standards, and compared to the quad-core Tegra 3 processor found within this tablets nearest competitor, the Nexus 7, the iPad Mini is slow slow slow. This decision as to processor can only have been made due to cost and Apple wanting to keep their profit margins up (this is the only real reason we can think of) because for any other reason but this, the A5X would have been a much better choice.
The iPad Mini has a lower resolution display than the Nexus 7
On top of being slower than the Nexus 7, the iPad Mini also has a worse display. The resolution of the iPad Mini’s display is 1024 x 768 with 164ppi; compare that to the 1280 x 800 HD display on the Nexus 7 which features 216 ppi, along with the fact that the Nexus 7’s display is smaller, and you can fairly say without even seeing these devices that Google’s tablet has Apple’s beaten in this regard.
So the iPad Mini is slower than its nearest competitor and its biggest feature (its display) isn’t as good, either. Surely then Apple’s iPad Mini will be competitively priced versus similar storage-for-storage Nexus offerings? Well…
Pricing for the iPad Mini is as follows; £269 for the 16GB WiFi, £349 for the 32GB WiFi, £429 for the 32GB WiFi, £369 for the WiFi + Cellular, £449 for the 32GB WiFi + Cellular and £529 for the 64GB WiFi + Cellular.
Pricing for the Google Nexus 7 is as follows; £159 for the 8GB version, £199 for the 16GB WiFi version and a 32GB one is to be announced very soon by Google themselves, with the price likely to be cheaper than even Apple’s 16GB option.
With the pricing for the iPad Mini’s nearest competitor significantly lower than Apple’s tablet, a lot of consumers have jokingly started writing that the iPad Mini is essentially a shrunken iPad 2 with outdated innards and a ridiculous price tag. The question is, what do you think?
About Jakk: Jakk Ogden is the founder of Technology Blogged. 25, with a love for good writing, you'll find Jakk playing 'Drag Racing' on his Nexus 5 and rocking a pair of Grado headphones. If you love technology, be sure to subscribe to his feed for unique editorials. View author profile.